- How does Mirabelli describe the purpose of this chapter: serving is more than serving. You have to be literal, verbal and nonverbal, “have to be read and dealt with appropriately”. Serving and working in service work does not make you a servant (serfs).
- According to Mirabelli, what does being literate mean when a waiter is using the menu at Lou’s? : specific vocabulary that can mean different things in the same context, “the meaning of the language used in menus are socially and culturally embedded in the context of the specific situation or restaurant” (544). Describe how it’s made, and the background of the ingredients, more complex ideas like what pairs with what especially ingredients.
- How do waiters “get the jump” in fine dining restaurants, and why, according to Mirabelli, do these waiters do this? : printing menus in foreign languages, the customer has to go through the waiter/ waitress. They do this to “gain control of selecting items from the menu” (547). Up sale is important (more friendly).
Multiliteracies: verbal and nonverbal ques, being able to handle interactions and the process. People become multi-literate in their discourse communities.
Discourse: communication goes long distances. Socializing people which is important to socialization. Creates the socialization process.
Socialization: a continuing process where an individual acquires a personal identity and learns the norms, values, behavior, and social skills appropriate to his or her social position.
- Mirabelli and the rhetorical triangle:
- Mirabelli (first point), Reader, Issue. We need to find the gap between reader and Issue. The issue: “serving requires multiliteracies”
- Who is the potential readers: People who are not in the service industry.
- The Gap: the gap is to identify and understand literacy and realize when they’re not textual.
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